STAR has been working with Mammotome for several years on the translation of technical documentation, service documents and most importantly, on the company’s marketing materials such as customer letters, company presentation documents, brochures and landing pages. When Mammotome needed its website translated into several languages, the EMEA MarComs Manager in charge of the project came to STAR and asked if it would be possible to translate using XLIFF files.

In the months that followed that initial enquiry, the project was meticulously planned by the two teams working closely together. Sample files were supplied via the customer portal so that their structure could be analysed by STAR’s IT experts, enabling them to create a specially adapted translation environment for this specific kind of file format. An action plan was created that included time buffers and regular project meetings that included the US-based agency responsible for the technical side of the website.

A final and increasingly important question was that of an in-country review step, where Mammotome employees could check and approve the translations. A website is a flagship for any organisation and of course, it is important that it meets the requirements and needs of the local markets. So, it was important that the native speaker experts from Mammotome target markets were on board right from the very start.